Retail Execution 2.0: The Cycle of Continuous Improvement
The retail industry is plagued by poor in-store execution, among a host of other external threats. IRI reports that out-of-stocks alone cost retailers $47.4 billion annually, in addition to the cost of safety stock. What’s more, research shows that only about 39% of consumer goods brands are satisfied with their store-level execution.
Figures like these make the case for a new approach to retail execution, one that’s designed to..